Spruce It Up

Home staging and redesign specialist Lisa Sordi wanted her logo to reflect her sophisticated yet casual aesthetic. Her brand needed to appeal to her young, professional audience as well as her older, wealthier clientele. And being located in Northern New Hampshire, wanted the local community to feel at home by choosing Spruce It Up as their redesign firm. By using an earthy color palette, clean yet whimsical typefaces, mixed with a fun, floral pattern, the Spruce It Up brand has just the right vibe to appeal to her diverse clients.